Commercialization, Aslan, Hobbes, and the Church

This is a fantastic article, dealing with commercialization and Narnia. It is utterly amazing to me how the church is seen as an opportunity to make a buck selling worthless books and tons of unecessary knicknacks!

A Tale of Two Kitties - Christianity Today Magazine

In an age in which any notable spiritual movement immediately begets a plethora of associated products (calendars, Bible covers, journals, T-shirts), the logic and form of commercialism demand our critical attention, not merely our easy acceptance. When does the logic of commercialism not make sense? When is it a problem to turn certain ideas or realities into merchandise? When is defying popularity and consumer demand an act of integrity? When should form outweigh marketability? When should a lion remain bookish, and a tiger remain cartoonish?

Great questions for us to consider (even though I really liked the movie!).

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